Vibe is a music magazine which has good content and communicates well with the audience although the magazine itself isn't going into success due to its lack of frequent releases. This has led vibe to focus more online than on magazines because less people were buying the magazine. Its CEO has confirmed that from know on Vibe will only be available online and further production of the magazine will not be taking place. However Vibe has a good way of communicating with the audience by using a modern slang and going into detail with interviews and stories.