JVC HD-52G886

I have this JVC HD-52G886 TV in my living room. I loved it, great picture, unbelievable controls. wonderful sound. now it quits working and i have to find the part to fix it. there is a bulb that runs the whole thing. what's the deal here? i think your company should do something about this.

I checked online and the bulb costs about $10 to make. jvc wants $200 dollars for it. so i complained about it and the man from the company calls me and "says he will let me have it for $179 in a one time offer. wow don't i feel special. he says, if you had read everything on our web sight before you purchased you would have seen the tiny bit about the bulb life". oh yea... well if you get on ebay you can get the same bulb for a measly $100.