Why so expensive?

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Guest's review of Becks Blue Alcohol free Beer

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“Why so expensive?”

Written on: 15/10/2012

I really enjoy Beck's Blue as a drink, especially as I choose not to drink alcohol at the moment. It is quite embarrassing to ask a friend to buy you a drink when it is so expensive in a Pub or restaurant. In supermarkets the price varies, but I have located it in more than one for less than 50p per bottle. Why do breweries ask such a mark up, as surely they should be encouraging people to drink less alcohol and should be making it easier for drivers looking for a tasty alternative to the real thing.

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