What has happened to the quality of the washing up liquid, appears the formula must have changed as it just does not last as long as it should, hence needing to buy more at the expensive price it is, very poor.

All the things that made it special are gone. The smell, the red top. Plus it's simply not effective: poor performance Was always my first choice, regardless of cost. Will not be buying again.

What has happened to Fairy?? It used to be the best but now is no better or even worse than much cheaper alternatives. Waste of money

Only had a small amount in my mouth, but can STILL taste the aftertaste. It's not something I can describe with English words. So I shall describe it in Swedish: kweli si nzuri sana. It didn't taste original at all. Cleans very well. 10/10 IGN.

VASTLY INFERIOR TO WHAT IT USED TO BE- I REALLY DON'T KNOW HOW TRADING STANDARDS ALLOWS FAIRY TO ADVERTIZE AS THEY DO- ONE SQUIRT DOES NOT DO A WHOLE WASH-LET ALONE THE NUMBERS FAIRY CLAIMS- THIS PRODUCT USED TO BE GOOD-BUT IS NOW A POOR SUBSTITUTE FOR WHAT IT WAS- SUPERMARKET OWN BRANDS ARE BETTER AND CHEAPER. I'VE STAYED WITH FAIRY DUE TO HABIT-BUT NO MORE.

This WAS excellent stuff but beware - recent bottles are made in a different factory and the stuff is no better than supermarket own brand now. We've had 2 of these 'new' bottles. Look for a rectangular label on the back - if it is curved and says 'made in eu' then don't bother. You need to put lots in the water to get a lather and it doesn't do a full washup now! Older bottles with the words 'made in the uk' are excellent.

Our family have used fairy liquid for donkeys years, but of late we have all noticed its gone down hill terribly, no grease cutting, no lasting suds, and you have to used 2/3 squirts to keep topping the suds up, alass we have all changed brands to cussons morning fresh..its Super just like fairy used to be.