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“River Island fronts itself with an attractive, easy to...”

Written on: 18/11/2009

River Island fronts itself with an attractive, easy to navigate online site that means its easy to make regretable purchases.

Compared to the other major retail outlets River Island overprices its goods. What do we look for when we value an item? Personally if I am going to pay above the odds I'd expect quality and durability. The clothing fails misserably on both. Clothes perish after only a few wears/washes and given the price tag I find this particularly dissapointing.

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