Established 1728 I like that

When I see the good reviews for Frosty Jacks and Lambrini what can I say !! despair !! I think Aspalls is a different class, not understood by many hence I get the feeling its a bit of a Marmite situation, you either love it or hate it. Its a conniseurs cider and should not even share the same space as the afore mentioned two. After all established 1728 that says it all. Do you notice how company's have taken to adding this 'established logo' to their blurb e.g "Joe Bloggs plasterer established 2008" ..and..well....There must be an EU law or directive that prevents this.No company should be allowed to say "established since" unless they have been trading for at least 50 years.
Having said all that this is a cider for the cider drinker not the drinker and established 1728, that gets me. Lovely cider by the way.