I know there are LOTS of youthful fruity-floral style fragrances on the market now, and most of them aren't worth reviewing, *gasp* *grin*, but I happen to think Ralph Cool is the best of this genre. Why? Well let me tell you many hours of sniffing, pondering and sneezing has gone into this conclusion. Most of it boils down to quality my friends. You usually get what you pay for. Yes, its true you are also paying for a good deal of market research and advertising in this case, but lets not get into that here. What we do have here, is a good list of ingredients: Notes include Kiwi, Iced Nectarine, Watermelon, Cucumber Peel, Linden Blossom, Honeysuckle, Jasmine, Lily of the Valley, Musk, Vetiver, Sensual Woods. Impressive enough, but the fact is, it just smells great. They got it right, and now we are going to have to pay for it. Mothers of young teenage daughters beware. It is a MUST HAVE.