I just used John Frieda foam in color .. OMG ! WORST product ever! I have thin but otherwise very healthy hair ,,, after rinsing the product and applying the CHEAP conditioner .. I could not get a comb thru my hair .. it feels HORRIBLE , dry brittle breaking off in clumps. I used 2 different conditioning products to TRY to undo some of the damage . Finally ended up sending my husband out to a salon to buy an expensove spray on detangler so I could comb thru it. This product is AWFUL !!!!!!!!!!!!!!!!!!!!!!!! My hair feels and looks horrible

I've been colouring my own hair for years. The foam gets everywhere and in warm weather it doesn't stay foamy but forms a trickle.

Went for dark brown v similar to my original hair colour. Just was looking for a colour to cover the few grey I have and where the sun has lightened the ends slightly. Found the colour really didn't do anything- didn't cover the grey despite leaving it that bit longer as it instructed. Colour and ends just looked much dryer afterwards. Really wouldn't recommend it.

I had medium blonde hair before i started that wasn't bad but it needed a boost, i had been using garnier Nutrisse and thought i would check out the John Frieda Foam dye as its meant to be a salon formula. Well the application was easy and the foam is good it does not go everywhere and is not as messy as some. The colour, is nothing WOW! it is an ordinary light/medium moussy gingery brown, nothing glossy about it at all. I would NOT recommend at all, Garnier Nutrisse colours are much better. All hype and no substance !! I have spend £10.00 on the dye and another £14.00 for two boxes of Lightest ash blond to get away from the boring colour I had, so all in all i've spent £24.00 and with all my time and effort I guess much more, then there is the condition of my hair with re-dying twice after the foam, now Conditioner applications to get back my condition, I cannot take the risk again with this foam hair colour. Very Disappointed.

Naturally i have medium brown hair. I bought the 'dark cool pearl blonde' dye expecting to go a dark blonde, as one would expect so if it says on the box. My hair is now significantly darker than before. Particularly annoyed and disappointed, id like to go lighter as i intended, but I'm afraid if i dye it again using a different colour and brand this vile chemical I've just put in my hair will make it go green or something. Definitely don't recommend it if you want to get what you asked for...

Use a light natural blond colour in summer but wanted a slightly darker shade The colour looks dark grey, absolutely not what I wanted. Siad medium natural blond on box. Tried to phone the help line but constantly engaged. Makes you wonder if it is all complaints!

Bought this in Light Ash Blonde with intention of getting a light to medium blonde. Natural colour and previous haircolour were a medium blonde. This so-called "light" shade ended up as a dark blonde, if not light brown!! Not at all what I was wanting! Off to the salon for a colour correction, so a $14 box of hair colour is now costing $140. NOT AT ALL impressed. If there is an upside, the conditioner was great: light with a nice fragrance.

I thought I would give the colour a try, because I love the shampoos, etc. What a mistake! It didn't cover the grey very well, and it washed out in 2 shampoos. I will never buy this again.

I just coloured my hair with John Frieda Light Warm Golden Brown FOAM. This foam did not work after a few pushes, I end up doing my hair dye with my hand and the liquid in the bottle and what a mess.......... all over the play and were the dye landed it left dye spots on the wall and floor. The pump did NOT work. I put the top on and it clicked to postion. The pump worked up to 3 times then would not pump anymore. A real disaster. I will not use foam ever again, I'll stick to the cream !!!!

I used one of the darker brown JF mousse colours. Stays on, doesn't fade BUT a few months later I wanted to go a bit lighter. Looked at the back of the box seemed totally suitable. It actually went DARKER despite being a lighter shade. Only use this product, in my opinion, if you want to have one colour and keep it on there forever. It has almost too much staying power. It is easy to apply though and doesn't drip. The conditioner that goes with it is quite nice and conditioning.

I bought this hair colour because it sounded great. It was a mousse.. the hair colour looked awesome...I found it annoying. I don't think the mousse is easier to deal with.. also, this product smells bad. I was not pleased with the hair colour at all.. and it was messy... and the conditioner is poor too. I get better hair colour and conditioner with the $5 Garnier product i have been using...I will never buy this product ever again. nor will i recommend it to someone. If it was $3 to buy i wouldn't recommend it to someone... i would say the best thing about the whole kit is the black gloves...Also, it seems there is a lot of product for full coverage... however, that is all .. this product is awful.

Oh dear! I wish I'd read these reviews BEFORE trying the product! I tried the dark blonde color and my hair turned the color of HP Brown sauce during the dyeing! When I washed if off (after 20mins), I was left with dark brown mahogany hair with red tones! It is nowhere near blonde and I am very surprised that John Frieda can market this product as dark blonde. I actually thought someone must have switched the colors inside the box it was that different! I'm naturally a strawberry blonde so the dark is a change for me but I won't be using it again. Be warned and don't be taken in by the box!