Gerry Johnson,Kevan Scholes, Exploring Corporate Strategy: Text and Cases Reviews

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Gerry Johnson,Kevan Scholes, Exploring Corporate Strategy: Text and Cases
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Average Ratings for Gerry Johnson,Kevan Scholes, Exploring Corporate Strategy: Text and Cases

  • Value for Money4.8 stars
  • Reviewer Ratings5 stars
  • Overall Rating3.7 stars

2 Reviews For Gerry Johnson,Kevan Scholes, Exploring Corporate Strategy: Text and Cases

  • Guest 16th Nov 2008

    Reviewer rating: 5 stars


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    Everthing is explained in detail. Online resources were not available. Boring registration process. Overall a good book.

  • minnieme Rank: Major 16th Feb 2005

    Reviewer rating: 5 stars


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    Gerry Johnson,Kevan Scholes, Exploring Corporate Strategy: Text and Cases was a core text for a module on Applied Strategic Management for my degree. The text book covers a vast array of strategy related issues, is well written, very detailed and has lots of helpful charts. It interestingly takes the approach that strategy can be viewed through different lenses. The most useful aspect of the book however was that it contained a large number of case studies together with guidelines on how to tac ...