Jacob's Twiglets Reviews Review

The Marmite flavor hooked me years ago, when I lived in the London area. Now almost everyone in my extended USA family has developed the craving.

They're so hard to get! Why doesn't Jacobs market them more actively, especially in the US?

As a former head of European direct marketing in a large company, I encourage someone at Jacob's offices in the UK to develop a US marketing plan, beginning in key MSA's in South Florida and the Greater New York area. Trying to buy Jacob's Twiglets here involves hunting down a mom 'n pop store that caters to British expatriates; and then one can buy only a few packages at a time because the ladies who own the store operate on a shoestring. I bet that Publix and Whole Foods would be quick to run a test-marketing program for Twiglets. Alternatively, how about setting up a US distributorship just to respond to orders placed on the Web? Low risk, high potential.