AngryShopper's Review of Cadbury Heroes
19th Dec 2008
Overall Rating
- Value for money
Robust tin
Still a few favourites
Bad Points
The removal of mini picnic bars
The removal of mini crunchy bars
The removal of twirl bars
I feel this selection is now bad value for money
General Comments
We were bought a tin of Cadbury Heroes as a treat. My mother knows that her grandson loves these sweets. He was so disappointed to find that the sweets he liked most weren't inside the tin. The picnics, crunchies and twirls had been replaced with dark chocolate Bournevilles and toffee eclairs.
These changes got an immediate thumbs down from my son, and from me. We won't be buying Heroes again.
I don't know what Cadbury's is up to but they've just upset a young boy, his parents and his grandmother. This tin of sweets, with far too many dark chocolates that kids don't like, isn't going to be anyone's favourite Christmas treat. I would recommend Roses and Quality Street but Cadbury's Heroes is a sad loss in my opinion. The company should hang its head in shame for this pathetic product.
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Members' Comments onAngryShopper's Review
AngryShopper
on 24th Dec 2008
Web Links
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Cadbury Heroes Chocolate Review
And yes, with the exception of Dairy Milk Whole Nut, we?ve reviewed the full sized versions of all the Cadbury Heroes. Cool.
www.chocablog.com -
Cadbury Miniature Heroes : Read reviews and compare prices at Ciao
Cadbury Miniature Heroes: Compare prices for Boxed & Gift Chocolate. Read 25 reviews for Cadbury Miniature Heroes and make a good deal. ... The Cadbury Heroes we recieved, came in a huge 1KG tin.
www.ciao.co.uk -
Cadbury - Skills space - Resource bank - DT and Business - Case
Case study looking at the development of Cadbury Heroes - for students aged 14-16 and 16+. ... The current Heroes assortment includes : Cadbury Dairy Milk, Cadbury Dairy Milk Wholenut, Caramel,
www.skillsspace.co.uk -
Cadbury Heroes - Review - My Heroes!
Reviews for Cadbury Heroes ... Here I'm looking at Cadbury Heroes, the tub of mixed chocolates - all Cadbury's - in miniature. They are all considered favourites, and most are well established.
www.dooyoo.co.uk -
Cadbury Heroes - Review - Slip in some Creme Eggs and you'll be
Reviews for Cadbury Heroes ... A large purple box of Cadbury Heroes. You know the shape of the box, small at the bottom, large at the top.
www.dooyoo.co.uk -
Heroes (confectionery) - Wikipedia, the free encyclopedia
Cadbury Heroes (formerly Cadbury's Miniature Heroes ) is a boxed selection of sweets available in the United Kingdom and Ireland. In Australia and New Zealand they are known as Cadbury Favourites. They are manufactured by Cadbury UK, and were introduced in September 1999 as a...
en.wikipedia.org -
Cadbury: Cadbury Chocolate
Cadbury - More information on Cadbury chocolate, the history of Cadbury, how chocolate is made, the history of chocolate and more. ... VISIT CADBURY WORLD
www.cadbury.co.uk -
Jim's Chocolate Mission: December 18th: Cadbury Heroes
Dairy Milk with Caramel - (soon to be back to Cadbury Caramel ... ... Ah Heroes. I enjoy these a lot (especially over Christmas when everyone seems to have a tub) but I do wish they'd kept the Picnic one.
www.chocolatemission.net -
Cadbury: Heroes to zeroes | Life and style | guardian.co.uk
Cadbury turn to the dark side and ditch the Crunchie and Dream heroes miniatures in favour of Bournvilles and toffee Eclairs ... Heroes as they were (and should be?). Photograph: PR
www.guardian.co.uk -
Cadbury?s crushes Heroes' white chocolate Dreams
Cadbury has changed the mix of chocolates in its Heroes selection but denies cost-cutting. ... The Heroes selection changed last year as well, when Cadbury removed Time Outs and Picnics from the mix.
www.confectionerynews.com
I complained direct to Cadburys. Here's the reply.
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Thank you for your recent enquiry regarding our Miniature Heroes Assortment.
I can confirm that we have taken the decision to remove the Picnic, Time Out, Dream and Crunchie units in this Assortment.
The confectionery market is ever changing and as a trading company within the industry we have to adapt to market pressures and commitments. To do this successfully we employ specialist agencies who work on our behalf to sample and question members of the public to their individual preferences. Market research has led us to adapt the assortment for Miniature Heroes to appeal to a larger market. Regrettably this also means that those who had a preference for these units may now be disappointed.
We always welcome feedback from our consumers and I have passed your comments onto our Marketing Department for their information.
Once again thank you for taking the trouble to contact us.
Cadbury Consumer Relations Department
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I take that as a polite way of telling me to go away. I will and I won't be bothering to buy this product ever again.