LOreal Feria Review

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LOreal Feria
★★☆☆☆
2.4
40.0% of users recommend this

rguildford's review of LOreal Feria

“I have fairly light hair (Dark Blonde) and used to...”

☆☆☆☆☆

written by rguildford on 30/08/2005

Good Points
None!

Bad Points
Too many!

General Comments
I have fairly light hair (Dark Blonde) and used to have my hair highlighted with L'Oreal Professionnel's Maji Meche (An ammonia free colour). After seeing the new Platinium (again Ammonia free) I decided to go to my Toni & Guy in Central London and asked them to use this product instead of the Maji Meche. How i now wish i hadn't. I don't not blame my technician and she did exactly what I asked for but I'm very very disappointed with the end result.

My hair is slightly lighter than what the Maji Meche would lift which is great and i like to be light blonde it but it has completley no tone to it. You know what I mean when you have had your hair coloured blonde and you are left with a nice tone to it, like a brilliance and depth more like an actual shade rather than a washed out faded colour that looks like you have had it done for months and it's faded badly. Also this stuff promises to provide total respect to the hair and to retain the Lipids in the hair thus retaining moisture. My hair has been left feel almost quite dry and brittle. I've spent all weekend with intensive treatments in which has restored some health. I won't be using this product again and should advise you not too either.

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Disclord's Response to rguildford's Review

Written on: 13/04/2008

The fact is, your hairdresser used Platinum incorrectly. Platinum IS the most conditioning lightener on the market today - in fact, there's nothing else like it. But, your hair should have been pre-treated I think and your hairdresser should have toned your hair with a translucent demi-permanent shade so it wouldn't have that raw 'bleached' look. There's no excuse for getting a shabby bleach job like that - you should complain.

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