richard w. lewis, the absolut vodka advertising story: vodka review

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Average Ratings
Value for Money9.5/10
Reviewer Rating9/10
Overall Rating9.3/10 Based on 3 ratings
100% Recommended2 out of 2 Reviews

Review of Richard W. Lewis, The Absolut Vodka Advertising Story: Vodka

By Hank Rank: Colonel on 14th Feb 2005

Hank's Ratings
Value for money9/10
Overall value9/10
yes Hank's recommendation

Good Points

Great Adverts

Bad Points

The drink itself

General Comments

Richard W. Lewis, The Absolut Vodka Advertising Story: Vodka - As a hardened fan of the The Absolut campaigns, this book was a real find for me. The book features 500 of the Absolut ads with excerpts about how the adverts were made. Collectors will love it and so do I. It could have been a ten had it included a CD-Rom to view the adverts on the PC. Shame about the drink though, despite this great book, I'll remain faithful to Jack Daniels and Tennessee's finest whisky ahead of this Russian junk.

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