Written on: 05/11/2010
i think this hair dye is fantastic! i got the P37 Plum Power (2 for £10 at superdrug) and it worked fantastic on my hair! my original colour was a dark brown and after using the dye it has now turned the colour that Cheryl Cole has at the minute (red) it is fantastic! great value for money and i would certainly recommend it to everyone thinking about dyeing their hair a dark red. it was easy to apply, i used 1 bottle and have 14 inch hair and it's incredibly thick and there was even some left and it was evenly spread. i cannot say about the long term effect as i have only dyed it 3 hours ago; but with any dye after you have dyed it red from a natural colour the colour will fade quickly after the first time and you just need to apply it across the hair again after about 2-3 weeks then the colour will lock on the hair and not fade for a long time. I give it 4/5 for the hair dye as i haven't had much experience with hair dye...certainly better than XXL and i would recommend it highly! certainly doesn't deserve anything lower than 3 stars. if you want any more information contact me on http://plasticthoughts.tumblr.com/ and ask me questions in the ask box. LOVE THE PRODUCT.